The problem with how ‘getting’ clients for your coaching business is framed is that:
– we end up thinking we should only attract them to us, and not reach out to them
– we only see crappy examples of ‘outreach’ that don’t suit us
– we feel ashamed if we’re years into our business and still don’t have a process, because apparently only early, new, coaches worry about this
This is all wrong
Not addressing the feelings and mindset behind this, as well as the simple steps people can take to reach out to clients – in a completely authentic and real way that makes both coach and potential client excited – is stopping valuable services being offered and provided.
Not only that – it’s stopping brilliant coaches with excellent skills and knowledge supporting people for impactful, life-long change because they’re over-thinking it the most.
I love uncovering this stuff. It makes the business side of your coaching practice the most authentic to you it can be.
I’m talking about it in this training – with the second part covering the 6 steps to follow to create your own authentic client process.